Lifecycle Score

How mature is your lifecycle marketing?

20 questions, 3 minutes, one clear score — so you know where you stand and where the biggest levers are.

Calculate your score
20 Questions
3 Minutes
Free

What we evaluate

Onboarding & Welcome

How well do you guide new contacts from opt-in to first purchase?

Retention & Repeat Purchase

How systematically do you drive repeat purchases and loyalty?

Win-Back & Churn Prevention

How early do you spot churn — and how targeted is your win-back?

Personalization & Data

How well do you use customer data for individualized messaging?

Multi-Channel & Cart Recovery

How coordinated is your approach across email, SMS, and other channels?

Measurement & Strategy

How data-driven is your lifecycle marketing strategy?

How mature is your lifecycle marketing?

20 questions, 3 minutes, one clear score — so you know where you stand and where the biggest levers are.

Calculate your score